Newsroom
Press kit
Official DataRemote logo files and brand guidelines for press, partners, and resellers. Use the approved artwork below — never recreate, recolor, or stretch the marks.
Usage rules
Brand guidelines
Logotypes
The DataRemote logotype is a custom-designed typographic representation of our company and brand. It displays the DataRemote name in a distinctive and proprietary form — think of it as the official signature of DataRemote on all our communications and products. When using the DataRemote logotype, always strive to stage it in a way that delivers the most impact.
The original 2-color reproduction of the DataRemote logotype is always preferred. Use it whenever possible. The logo may also appear in the following color variations, typically determined by the color or photographic background on which the logo resides. Do not use any other color scheme other than the ones shown here.
Download logo files (.zip)
Do not recreate the logotype. Always use the approved artwork. Never alter, stretch, recolor, or otherwise re-create the custom-designed typographic characters of the DataRemote logotype.
Monograms
The DataRemote monogram is a fragment extracted from our custom-designed logotype and may be used as a symbolic representation of our company and brand when space is limited. The monogram combines the initials of our company and is to be used as a recognizable emblem of our business.
The original 2-color reproduction of the DataRemote monogram is always preferred. Use it whenever possible. For alternative options, the monogram can appear in the following color variations — determined by the color or photographic background on which it resides. Do not use any other color scheme other than the ones shown here.
Download monogram files (.zip)
Color Palette
The DataRemote color palette consists of a primary and secondary color palette. The primary colors are DataRemote Red and Black. The remaining colors comprise the secondary palette used in text, infographics (charts, diagrams, and graphs), and backgrounds. These colors — along with color found in photography — are used to add life and energy to our visual style and to make our communications more approachable and personable. To expand the palette, you may use tints of the approved palette as accent colors.
Typography
Open Sans is the DataRemote brand typeface. Open Sans Regular and Open Sans Bold are the primary weights used across headlines, body copy, and UI text. Open Sans Light serves as the secondary weight for understated or large-scale typographic moments.
Primary — Open Sans Regular
ABCDEFGHIJKLMNPQRSTUVWXYZ
abcdefghijklmnpqrstuvwxyz
0123456789
Primary — Open Sans Bold
ABCDEFGHIJKLMNPQRSTUVWXYZ
abcdefghijklmnpqrstuvwxyz
0123456789
Secondary — Open Sans Light
ABCDEFGHIJKLMNPQRSTUVWXYZ
abcdefghijklmnpqrstuvwxyz
0123456789
Branding Message
Our brand messaging is comprised of short statements that, combined, tell the story of DataRemote. These messages can be used directly in copy or as inspiration to create the assets you need to promote our company, our products, and our solutions.
Tagline
Our tagline is a verbal expression that captures the essence of our business. You may use the tagline as a stand-alone element or with the logo in its approved Logo + Tagline lock variation.
Moving Data Over Wireless
Usage note: The integrity of the tagline must always be followed. Never adjust the tense, the words, or change its meaning.